As anticipation builds for Euphoria Season 3, the beauty world is already buzzing with speculation about what groundbreaking makeup looks makeup artist Doniella Davy will unleash next. The HBO series has revolutionized beauty culture since its 2019 debut, transforming bold, experimental makeup from niche artistry into mainstream obsession. With production underway and leaked set photos sparking viral conversations, beauty enthusiasts and industry insiders are preparing for the next wave of Euphoria-inspired trends that will inevitably dominate social media, influence runway shows, and reshape how an entire generation approaches self-expression through makeup.
Euphoria’s impact on beauty extends far beyond entertainment—it’s created a cultural movement where makeup becomes art, therapy, rebellion, and identity all at once. Season 3 promises to push boundaries even further, potentially introducing techniques and aesthetics that will define beauty for years to come.
The Euphoria Beauty Revolution: A Cultural Phenomenon
Euphoria didn’t just create makeup trends—it fundamentally changed beauty culture’s relationship with experimentation and self-expression. Before the show, bold graphic liner and rhinestone-covered faces were relegated to editorial shoots and avant-garde runways. Euphoria brought these techniques into everyday beauty conversations, making experimental makeup not just acceptable but aspirational for millions of viewers who suddenly saw their own desires for creative expression reflected on screen.
The show’s genius lies in using makeup as character development and emotional storytelling. Rue’s minimal looks during depression contrast sharply with Maddy’s maximalist glamour armor, while Jules’s transformative beauty moments parallel her journey of self-discovery. Season 3 will likely continue this psychological depth, potentially exploring how characters’ evolving mental states and life circumstances manifest through their beauty choices, creating new trends rooted in authentic emotional storytelling rather than empty aesthetics.
Predicted Euphoria Season 3 Beauty Trends
Industry insiders and makeup artists analyzing leaked production photos and behind-the-scenes content have identified potential trends that may dominate Season 3. Darker, more mature color palettes reflecting characters aging and facing heavier storylines could introduce deep burgundies, forest greens, and moody purples replacing previous seasons’ neon brights. Metallic and chrome finishes might expand beyond accents into full-face applications, creating futuristic looks that push technical boundaries.
Three-dimensional makeup applications using prosthetics, sculptural elements, and mixed media could blur lines between makeup and wearable art, requiring entirely new product categories and application techniques. Negative space designs—strategically bare skin creating patterns within bold makeup—offer a fresh approach to graphic beauty that feels both minimal and maximal simultaneously. These predictions suggest Season 3 will challenge beauty norms even more radically than previous seasons, potentially introducing techniques that fundamentally change how we conceptualize makeup application.
| Predicted Trend | Inspiration | Difficulty Level | Mainstream Potential |
| Dark Romantic | Mature storylines | Medium | High – wearable luxury |
| Chrome Metallics | Futuristic aesthetics | High | Medium – special occasions |
| 3D Applications | Avant-garde artistry | Very High | Low – editorial only |
| Negative Space | Minimalism meets maximalism | Medium | Very High – versatile |
| Textured Glitter | Dimensional sparkle | Medium | High – festival favorite |
Maddy’s Evolution: From Hyperfeminine to Power Beauty
Maddy Perez’s makeup has always been Euphoria’s most influential, with her hyperfeminine aesthetic spawning countless tutorials and product collaborations. Season 3 speculation suggests her looks may evolve toward sophisticated power beauty—think sharper lines, more structured shapes, and a color palette that trades bubblegum pink for commanding reds and deep berries. This evolution would reflect her character’s maturation, potentially introducing trends that blend femininity with authority.
Leaked set photos hint at Maddy experimenting with negative space liner techniques, graphic cut-creases in unexpected placements, and possibly abandoning her signature heavy lashes for more natural, skin-focused looks that let bold lip colors dominate. If these predictions prove accurate, we’ll see a shift in how Euphoria beauty balances elements—less “more is more” and more “strategic maximalism” where each bold choice has intentional purpose rather than accumulating every trend simultaneously.
Cassie’s Journey: Soft Girl Aesthetic Transformed
Cassie’s beauty arc across previous seasons—from soft, romantic looks to desperate, performative glamour—set up Season 3 for potentially revolutionary “undone beauty” trends. Early speculation suggests Cassie may embrace stripped-back, almost bare-faced looks with strategic glam elements: perhaps a bold red lip with otherwise natural makeup, or graphic liner as the sole focal point against fresh, dewy skin.
This potential direction could popularize “one statement, everything else natural” beauty philosophy, encouraging wearers to identify their best feature and enhance only that while letting everything else remain minimal. This approach feels both fresh and achievable for everyday beauty enthusiasts intimidated by Euphoria’s typically complex looks, potentially making Season 3’s beauty more accessible while maintaining the show’s signature impact.
Jules’s Artistic Expression: Gender-Fluid Beauty Innovation
Jules’s makeup has consistently pushed boundaries around gender expression and beauty experimentation. Season 3 may explore even more avant-garde territory, potentially incorporating traditionally “masculine” elements into her typically feminine aesthetic or vice versa, creating looks that completely transcend gender categorization. This could introduce mainstream audiences to techniques and products traditionally siloed by gender, accelerating beauty industry’s ongoing gender-neutral evolution.
Speculation about Jules’s Season 3 looks includes possible body painting extending beyond the face, experimental use of unconventional materials (metals, fabrics, found objects), color-changing or reactive makeup responding to temperature or UV light, and collaborative beauty moments where multiple characters’ looks interconnect visually. These predictions suggest Jules’s beauty journey may become even more conceptual, treating her face and body as canvas for genuine artistic expression rather than traditional makeup application.
Rue’s Minimal Moments: The Anti-Trend Beauty Statement
Rue’s typically minimal makeup—or complete lack thereof—provides essential contrast to Euphoria’s maximalist aesthetics. Season 3 may explore how even minimal beauty choices carry meaning, potentially showing Rue embracing subtle makeup as recovery and self-care progress. This could popularize “recovery beauty” or “mental health makeup”—gentle, nurturing routines focused on caring for skin and self rather than transformation or perfection.
This potential storyline could introduce beauty world to therapeutic aspects of simple skincare and minimal makeup routines, validating that elaborate beauty rituals aren’t everyone’s path to self-expression. Rue’s journey might emphasize that choosing not to participate in intensive beauty culture can be equally powerful statement as creating elaborate looks, potentially spawning a “beautifully bare” counter-trend to balance Euphoria’s typical maximalism.
The Technical Innovation: How Euphoria Season 3 Will Change Makeup Application
Euphoria’s makeup department consistently introduces techniques that professionals and enthusiasts then scramble to decode and recreate. Season 3 will likely debut application methods that require new tools, products, or skills. Predictions include layering techniques combining cream, powder, and liquid products in unconventional orders for dimensional effects, adhesive innovations allowing attachment of elements previously impossible to secure, hybrid products blurring categories—perhaps eyeliner that’s also skincare or lipstick that functions as cheek color, and temperature-reactive formulas that shift color based on skin warmth or environment.
These technical innovations could spawn entirely new product categories and beauty tools. If Euphoria Season 3 showcases makeup that responds to body temperature, environment, or movement, expect brands to rush similar products to market within months. The show has become beauty industry’s unofficial R&D department, testing consumer appetite for innovations that might otherwise seem too risky for mainstream launch.
Social Media and the Euphoria Season 3 Beauty Ecosystem
The relationship between Euphoria beauty and social media has become symbiotic—the show inspires looks, social media amplifies them, and this virality influences the show’s makeup team for future episodes. Season 3 will likely launch with full awareness of this ecosystem, potentially creating looks specifically designed to translate well to platforms like TikTok and Instagram where lighting, angles, and video formats favor certain techniques over others.
Expect Season 3 to introduce “tutorial-friendly” versions of complex looks alongside the actual on-screen applications, acknowledging that part of the show’s beauty impact comes from everyday people recreating looks. The makeup department may even collaborate with beauty influencers during production, ensuring Season 3 looks are both visually stunning on screen and technically achievable for the millions attempting recreations. This democratization of high-concept beauty represents Euphoria’s most lasting impact—making editorial-level artistry accessible to anyone with determination and basic supplies.
Product Predictions: What You’ll Need for Euphoria Season 3 Looks
Based on trend predictions and past seasons’ requirements, building an Euphoria Season 3-ready makeup kit likely requires intensely pigmented cream and powder shadows in darker jewel tones, metallic and chrome liquid liners in multiple colors, individual false lashes or clusters for customizable intensity, skin-safe adhesives for attaching unconventional elements, setting sprays and sealers that withstand complex, layered applications, and highlighting products that work on both face and body for dimensional glow.
Budget-conscious beauty enthusiasts can achieve Euphoria looks without luxury products—the show’s makeup team has confirmed they frequently use affordable drugstore products alongside high-end items, chosen for performance rather than prestige. The key isn’t spending thousands; it’s willingness to experiment, practice techniques through trial and error, and embrace imperfection as part of the creative process. Season 3 will likely continue this democratic approach, proving that artistic beauty expression is accessible regardless of budget.
The Cultural Impact: Euphoria Season 3 Beyond Beauty Trends
Euphoria Season 3’s beauty influence will extend beyond specific techniques or products to continued cultural impact on how society views makeup’s purpose and meaning. The show has already normalized experimental beauty for everyday contexts, not just special occasions or artistic environments. Season 3 may further cement makeup as legitimate art form, acceptable form of therapeutic self-expression, and identity exploration tool rather than simply enhancing or concealing features.
This cultural shift particularly impacts younger generations who see makeup as fluid, creative medium rather than rigid rules about “flattering” or “appropriate” looks. Euphoria Season 3 will likely accelerate beauty world’s ongoing evolution toward inclusivity, creativity, and personal expression over conventional beauty standards. The show’s legacy isn’t any specific trend—it’s fundamentally changing what beauty can mean and who gets to participate in defining it.
Frequently Asked Questions
Q: When will Euphoria Season 3 premiere and reveal the new beauty looks?
A: Official premiere dates haven’t been announced, but production suggests a late 2025 or 2026 release. Beauty trends from set photos may emerge sooner through social media leaks.
Q: Are Euphoria makeup looks wearable for everyday?
A: Some are, many aren’t—and that’s okay. The show inspires creativity that you can adapt to your comfort level. Try scaled-down versions focusing on one bold element rather than full looks.
Q: What products does Euphoria’s makeup department actually use?
A: A mix of professional, drugstore, and specialty products. Makeup artist Doniella Davy has mentioned using affordable brands like NYX and Mehron alongside luxury products, chosen for performance rather than price.
Q: How can I learn to create Euphoria-inspired looks?
A: Start with tutorials from beauty influencers who break down techniques step-by-step. Practice simpler looks before attempting complex designs. Remember, even “failed” attempts teach valuable skills.
Q: Will Season 3 beauty trends work for all skin tones?
A: Euphoria has generally showcased diverse beauty across different skin tones, and Season 3 should continue this. Most techniques adapt to any complexion with proper color selection and product choices.
Q: Are the extreme looks damaging to skin?
A: With proper makeup removal and skincare, occasional bold looks won’t harm skin. The cast works with professionals ensuring skin health. Always remove makeup thoroughly and maintain good skincare routines.
Disclaimer
This article speculates about Euphoria Season 3 beauty trends based on industry analysis, leaked production information, and previous seasons’ patterns. Actual looks may differ significantly from predictions discussed. Product recommendations are general suggestions based on anticipated trends, not endorsements or guarantees of specific results. Makeup techniques mentioned may require practice and skill development. Some looks may not be appropriate or practical for all contexts—consider workplace dress codes, personal comfort, and occasion appropriateness. Skincare and makeup safety are personal responsibilities—patch test products, remove makeup properly, and consult dermatologists if concerns arise. This content is for entertainment and informational purposes only and does not constitute professional makeup artistry or dermatological advice. Individual results vary based on skill level, products used, and personal features.
